Smirnoff ICE is dropping Sunsurance, a bold new way to ensure your summer forecast reads one way and one way only; flavorful, fun and 100% chance of sunny days. To make the most of their sun-soaked plans, Smirnoff ICE is teaming up with content creator and comedian Boman Martinez-Reid to pay out up to $200,000 in Sunsurance throughout the summer.
“There’s nothing more disappointing than gearing up for a perfect summer day only to have the weather ruin your plans,” said Hannah Todd, Director, Smirnoff ICE. “We figured everyone could use a little ‘Sunsurance,’ a fun way to keep the summer vibes high, no matter the forecast. So whether you’re sipping on Sunny Days or an original Smirnoff ICE, we’re serving up those throwback flavors and summertime vibes people crave.”
The NEW Smirnoff ICE Sunny Days Variety Pack comes in four flavors, and will take fans on a nostalgic trip back to the best summer of their life.
Smirnoff ICE Introduces Sunsurance
