Cartier Opens New Boutique In SoHo

Cartier has opened its new boutique in New York City’s SoHo neighborhood in a building located the Cast Iron Historic District.
Upon entry, guests are welcomed into the Gallery, which is dedicated to product offerings and care service. The second floor of the boutique – the Speakeasy – boasts a green marble bar coupled with lounge seating and hospitality service. The Loft on the third floor recalls those historic downtown spaces that doubled as studios and living quarters for creatives in postwar New York, complete with a living and dining room. The fourth-floor rooftop garden will open to guests in Spring 2024.
The boutique will offer a full range of creations, including jewelry, fine jewelry, watches, leather goods, and fragrances.
Custom artworks, including straw marquetry panels by Studio François Mascarello and a mural of the Maison’s emblematic panther, complement the building’s original cast iron ceilings, columns, and barrel skylight.