Cinemark has opened its Cinemark Missouri City and XD theatre within Fort Bend Town Center in southwest Houston. The 14-screen theatre is the first to showcase a reimagined theatre design, and it brings the best in exhibition to Houston moviegoers, with immersive, first-class amenities including two XD auditoriums, all Luxury Lounger recliners and a new look and feel that enhances the customer experience from the minute they walk into the theatre, all the way to the end credits.
The refreshed appearance will be reflected throughout various customer touchpoints in the theatre including interior signage and food and beverage vessels. Cinemark Missouri City and XD will also uniquely feature an updated interior layout that was carefully constructed based on extensive research.
Cinemark Updates Theatre Design
