The Cerveza for Fútbol celebrates the everyday spaces where fandom lives with new creative, talent partnerships, limited-edition gear, retail sweepstakes and its biggest fútbol media investment to date. After activating around the sport for over 30 years, this summer, Modelo reminds fans why it is the Cerveza for Fútbol.
The fully integrated campaign will bring the sport closer to fans through limited-time packaging, partnerships with top fútbol talent, and a sweepstakes for a chance to win ultimate watch party gear to celebrate the fans who never quit on their teams.
Modelo Brings The ‘Best Seat in the House’ To Fútbol Fans
