Molson Coors has launched a new Coors Light soccer campaign featuring legendary soccer announcer Andrés Cantor.
Every four years, fans around the world wait for an announcement so synonymous with soccer and celebration that you can practically hear it just by reading it — GOOOOAL!!!!!!
And Molson Coors is ready to make those cheers ring even louder by going all in with its biggest media investment in a live sporting event in the last decade while featuring three brands that resonate with soccer fans: Coors Light, Miller Lite and Topo Chico Hard.
Introducing, “The Coooors Call.” Throughout the tournament, soccer fans will see the 30-second spot that shows beer lovers celebrating soccer and enjoying cold Coors Light – all while Cantor makes a beer order at the bar in his signature style.
Molson Coors Launches The Coooors Call
