Oatly Group AB, the world’s largest oatmilk company, and Minor League Baseball have announced an exclusive, multi-year partnership across the US and Canada. The partnership launched in select parks and is believed to be the first-ever national, plant-based milk and plant-based, non-dairy dessert partnership with a sports league in the US.
“We’re thrilled for Oatly to play a greater role in an American institution like the Minor Leagues,” said Mike Messersmith, Pres., Oatly North America. “Our mission is to make it easier for people to eat better and live healthier lives without taxing the planet’s resources. This sponsorship allows us to amplify that message and introduce our products during fun moments in baseball fans’ lives.
In addition to branding touchpoints across all 120 stadiums, as part of the partnership, Oatly products will now be served at 50+ MiLB ballparks.
Oatly Partners With Minor League Baseball
