Archive by category Promotion Audit

A Survey of Current P.O.P. Programs in the Retail Store

Peroni Launches ‘Here for the Nastro Azzurro’ Campaign

Peroni Launches ‘Here for the Nastro Azzurro’ Campaign

Peroni, the No. 1 Italian beer brand, is making Olympic blue-ribbon moments attainable for winter sports fans in the U.S. with its new campaign “Here For The Nastro Azzurro.” Peroni’s “Here For The Nastro Azzurro” campaign, will roll out across streaming, broadcast, print, and retail touchpoints throughout the winter Olympics season. In addition to the […]

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Michelob ULTRA Zero Lime Introduced

Michelob ULTRA Zero Lime Introduced

Anheuser-Busch’s latest addition to its non-alcohol beer portfolio: Michelob ULTRA Zero Lime. A refreshing alcohol-free brew with just 39 calories and a citrus twist made with real lime, Michelob ULTRA Zero Lime is perfect for consumers seeking lighter choices. This new innovation comes on the heels of a record-setting year for the Michelob ULTRA brand […]

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Ford Unveils New Retail Experience

Ford Unveils New Retail Experience

Ford Motor Co. is introducing a new, unified global retail experience, Ford Signature 2.0, developed with Ford dealers around the world, to deliver an enhanced customer journey. The design delivers on Ford’s global brand strategy by offering ways for customers to explore Ford’s exciting products while building trust and community with the dealership. To support […]

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VEVOR Enters U.S. Retail With First Brick-And-Mortar Store

VEVOR Enters U.S. Retail With First Brick-And-Mortar Store

VEVOR, a global home improvement brand, is opening its first U.S. brick-and-mortar home improvement store in Houston, TX. The location will also serve as VEVOR’s first global flagship store, marking a key step as the brand expands beyond ecommerce and pilots physical retail as part of its broader omnichannel strategy. The Houston location marks VEVOR’s […]

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Best Buy Displays Trading Cards & Collectibles On Pokémon Displays

Best Buy Displays Trading Cards & Collectibles On Pokémon Displays

The highly anticipated Pokémon TCG: Mega Evolution—Phantasmal Flames have dropped, and Best Buy is the ultimate destination for fans to snag must-have collectibles. Best Buy is featuring an expanded Pokémon display. While shopping for the latest collectibles, fans can find displays featuring favorite characters like Pikachu and Charizard that capture the magic of Pokémon “We’re […]

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Mall Of America To Become Home To Minnesota’s First POP MART Retail Location

Mall Of America To Become Home To Minnesota’s First POP MART Retail Location

POP MART has opened its first brick-and-mortar store at Mall of America in Minnesota. Known for its artistic, character-driven collectibles and passionate fan base, POP MART’s debut adds an exciting, interactive retail experience to the Mall of America lineup. Founded in 2010, POP MART now has over 350 locations worldwide. It has taken the world […]

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Gelson’s Opens Toluca Lake Boutique Grocery Experience

Gelson’s Opens Toluca Lake Boutique Grocery Experience

Toluca Lake welcomes an exciting new chapter in grocery shopping with the opening of Gelson’s small-format store. Gelson’s Toluca Lake, spaning 10,000 sq. ft., is the vibrant centerpiece of dynamic mixed-use development. Above the store, 37 studio apartments offer direct access to premium shopping and dining. This blend of residential and retail space creates a […]

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SpartanNash Opens Supermercado Nuestra Familia In Omaha, NE

SpartanNash Opens Supermercado Nuestra Familia In Omaha, NE

SpartanNash has opened its first small-format Supermercado Nuestra Familia. At nearly 14,000 sq. ft., the store is designed for fast, easy shopping, offering the authentic Hispanic products and cultural experiences shoppers expect with the added benefit of convenience. “Our newest Supermercado Nuestra Familia location reflects how we’re reimagining the grocery experience making it faster and […]

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Nike Reopens Downtown Portland Store

Nike Reopens Downtown Portland Store

Nike is reopening its newly renovated Portland store in the heart of the city’s downtown, reflecting the brand’s commitment to serving its hometown community and creating best-in-class retail experiences to serve all athletes. The renovated Nike Portland store is reopening as an elevated sport, community and culture hub focused on serving athletes with Nike’s premium […]

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