Archive by category Promotion Audit

A Survey of Current P.O.P. Programs in the Retail Store

NBA Store Opens In Mall Of America

NBA Store Opens In Mall Of America

Mall of America now brings an interactive shopping experience for basketball fans of all ages with the recent opening of NBA Store. The 20,000 sq. ft. experiential retail space will be a destination for all NBA fans. The first-to-market retail location offers shoppers official NBA apparel and merchandise including jerseys, NBA t-shirts, hoodies, hats, and […]

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Zara Unveils Two-Level Store at CambridgeSide

Zara Unveils Two-Level Store at CambridgeSide

Zara Unveils Two-Level Store at CambridgeSide Fashion brand Zara has opened a new two-level store dedicated to Women’s and Men’s collections at Cambridge-Side in Cambridge, MA. Conceived by the Zara Architecture Studio, the store’s interior is accented with neutral tones and natural textiles that create a clean backdrop for customers to visit each section. Zara […]

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Lacoste Opens Flagship On New York’s 5th Avenue

Lacoste Opens Flagship On New York’s 5th Avenue

Lacoste Opens Flagship On New York’s 5th Avenue Lacoste has opened its new flagship on New York’s iconic 5th Avenue. This flagship, spanning over 10,000 sq. ft., reflects the brand’s ambition to further raise the profile of the Lacoste Maison in the U.S. The space offers visitors a unique immersion into the elegant world of […]

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RH has open ed RH Oklahoma City, The Gallery at OAK, an immersive retail experience seamlessly integrating

RH has open ed RH Oklahoma City, The Gallery at OAK, an immersive retail experience seamlessly integrating

RH Opens RH Oklahoma City, The Gallery At Oakluxury home furnishings collections from RH Interiors, Modern and Outdoor with rare art, antiques and artifacts from across the globe. Reflecting the brand’s continued commitment to hospitality, RH Oklahoma City debuts the Rooftop Restaurant offering a thoughtfully curated menu of enduring classics with the freshest ingredients, simply […]

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Wayfair Accelerates Expansion With NYC Metro Location

Wayfair Accelerates Expansion With NYC Metro Location

Wayfair has announced plans for its next large-format retail store in Yonkers, NY set to open in early 2027. The news comes as the company celebrates the one-year anniversary of its inaugural large-format store in Wilmette, IL, a milestone that underscores Wayfair’s growing success in physical retail and its evolving omnichannel strategy. The Yonkers announcement […]

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Apple Miami Worldcenter Opens In Downtown Miami

Apple Miami Worldcenter Opens In Downtown Miami

Apple has opened Apple Miami Worldcenter, offering a new destination for customers to discover and buy their favorite Apple products. Located in the vibrant downtown district of Miami, Apple Miami Worldcenter allows shoppers to conveniently and seamlessly upgrade to iPhone 16 by taking advantage of Apple Trade In, carrier activation, and personalized setup. Apple team […]

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Red Bull Spring Edition Grapefruit & Blossom Debuts

Red Bull Spring Edition Grapefruit & Blossom Debuts

Red Bull welcomes spring with the nationwide launch of the limited-edition Red Bull Spring Edition Grapefruit & Blossom. Marking the first-ever U.S. Spring Edition, this exclusive flavor is available in both full-sugar and sugarfree options. Red Bull Spring Edition Grapefruit & Blossom captures the essence of the season with a vibrant fusion of pink grapefruit […]

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Culture Pop Soda Launches 2025 Brand Campaign

Culture Pop Soda Launches 2025 Brand Campaign

Culture Pop Soda has launched its 2025 brand campaign, “If Soda Grew on Trees”, which celebrates Culture Pop’s real, honest ingredients that differen Red Bull welcomes spring with the nationwide launch of the limited-edition Red Bull Spring Edition Grapefruit & Blossom. Marking the first-ever U.S. Spring Edition, this exclusive flavor is available in both full-sugar […]

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Mood Media Partners With SCHEELS On Digital Signage

Mood Media Partners With SCHEELS On Digital Signage

SCHEELS partnered with Mood Media, (www.moodmedia.com), to build a unique in-store experience. Approximately 460 strategically placed LED screens were installed throughout each SCHEELS store, including custom-engineered two-sided column installations and dramatic staircase features, creating five distinct zones that guide the customer journey. High-Resolution LED walls deliver vibrant visuals with exceptional clarity and brightness. “With consumers […]

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Srixon Helps Shoppers ‘Find The Right Ball’

Srixon Helps Shoppers ‘Find The Right Ball’

Srixon is elevating retail with a digital-first approach for its “Find The Right Ball’ experience. By integrating interactive content with their physical merchandisers, they’re creating a smarter shopping experience. BIG Digital, North York, Ontario, (www.big dig ital.tech) helped bring this vision to life with its Integrated Digital and Interactive Merchandiser, featuring Srixon’s “Find the Right […]

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Warby Parker Shops Debut In Target

Warby Parker Shops Debut In Target

Target Corp. and Warby Parker are partnering to bring designer-quality, affordable eyewear to even more consumers through the retailer’s newest shop-in-shop, Warby Parker at Target. Warby Parker at Target puts affordable, designer-quality eyewear within reach of even more consumers, with prices starting at $95, including prescription lenses. It will open in locations without existing Target […]

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JINS Eyewear Opens Concept Store In Los Angelestests

JINS Eyewear Opens Concept Store In Los Angelestests

JINS Eyewear US has opened its latest U.S. concept store in Los Angeles, the “JINS Abbot Kinney Store.” A household name across Japan since 2001 with more than 700 stores worldwide, JINS is bringing its designed-in-Tokyo range of inclusive frame styles and functional, design-forward eyewear to the Los Angeles community, offering their core collection of […]

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Nordstrom Rolls Out Nuna At The Corner Pop-Up Shop

Nordstrom Rolls Out Nuna At The Corner Pop-Up Shop

Nordstrom invites customers to celebrate their growing families and special moments of this time in their lives with the launch of Nuna at The Corner, a limited-time pop-up shop offering market-leading service and Nuna’s beautifully designed, timeless pieces. The pop-up will also feature the product line-up of impact-tested pet car seats from Tavo Pets. The […]

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Mango Expands Footprint In New York City Mango, one of the

Mango Expands Footprint In New York City Mango, one of the

Mango, one of the leading international brands in the fashion industry, continues its expansion in the U.S. by increasing its presence in New York City. In 2025, the company will open a new flagship store at 1976 Broadway, situated in the heart of Manhattan’s Lincoln Square neighborhood. This will be the fourth store Mango has […]

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New Balance Opens New Flagship Experience

New Balance Opens New Flagship Experience

New Balance recently opened its HQ Flagship experience. The ambition was to create the epitome for craftsmanship and quality while personifying a brand that represents the intersection of sport and culture. This is how it believes a boutique athletic brand physically manifests itself through a pinnacle consumer experience. New Balance is doubling down on building, […]

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First Skechers Performance Flagship Opens At West Edmonton Mall

First Skechers Performance Flagship Opens At West Edmonton Mall

Skechers has launched the Company’s first Skechers Performance store at West Edmonton Mall in Canada, an experiential retail space complete with half-courts and the brand’s extensive offering including its renowned basketball, running, golf, soccer and pickleball technologies. The experiential destination is fittingly dedicated to showcasing the brand’s extensive offering of award-winning technologies worn by leading […]

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Tanishq Expands U.S. Presence With New Atlanta Store

Tanishq Expands U.S. Presence With New Atlanta Store

Tanishq, India’s most trusted jewelry brand, has officially opened its sixth U.S. store in Cumming, GA, marking a significant milestone in its North American expansion. The spacious 3,270 sq. ft. showroom provides an immersive shopping experience, featuring over 5,000 unique designs, from intricately crafted bridal collections to modern, everyday essentials. Atlanta, one of the fastest […]

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H. Moser & Cie Opens First U.S. Brand Boutique In Silicon Valley

H. Moser & Cie Opens First U.S. Brand Boutique In Silicon Valley

H. Moser & Cie, the independently owned, small watchmaker gaining notice with collectors for its bold, unconventional design and mechanical ingenuity, has chosen Silicon Valley’s The Villa Menlo Park development as the site of the brand’s first U.S. watch boutique. The H. Moser & Cie boutique at The Villa Menlo Park offers visitors the opportunity […]

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