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Yerbaé Brands Corp., a plant-based energy beverage company, has launched its latest innovation, Classic Lemonade, to 10,000 Compass Group North America locations nationwide, the national leader in food service management and support services. Compass compliments Yerbaé’s existing distribution network that includes Sprouts, Albertsons, Safeway, Vons, Hy-Vee, Jewel-Osco amongst many others. Yerbaé’s Classic Lemonade flavor is […]
Miller High Life and the maker of the Planters brand are teaming up to toast life’s simple pleasures. For the first time, the makers of the two brands are coming together to kick summer off right with “A Match Made in the High Life,” a new partnership that includes co-branded merchandise, retail displays and a […]
The boldest and edgiest Coca-Cola Creations flavor yet-a collaboration with musical powerhouse and Grammy-award winning artist Rosalía called Coca-Cola Move -brings to life the transformational power of music. From her beginnings as a classically trained flamenco artist in Spain, to her rise as a global pop star, Rosalía has transcended borders and genres in music, […]
Long Island City grocer Foodcellar Market is the first retailer to fully deploy Instacart’s Scan & Pay technology in stores – part of the company’s Connected Stores solutions. Customers will now be able to scan items with their phone as they shop – from middle aisle products like cereal or canned goods, to loose items […]
Circle K, the global convenience store chain, is rolling out a new selection of award-winning, value-priced wines including its exclusive Sunshine Bliss lineup priced under $8 and a premium lineup of six Fine Wines from $10 to $25. “Our wines are curated specifically for customers seeking both quality and convenience,” said Sophie Provencher, Sr. V.P., […]
Grocery TV, (www.grocerytv.com), an in-store retail media network with over 19,000 displays, has added 32″ digital displays to its new Front End product line, which is located in one of the most high-traffic areas of the store. Currently launched in a group of ShopRite supermarkets within the NYC DMA, Grocery TV’s new displays will continue […]
SES-imagotag, (www.ses-imagotag.com), has announced an agreement with Walmart to initiate the deployment of the latest-generation VUSION platform within several hundred Walmart U.S. stores. The contract will span several years, with a first phase of 500 locations over the next 12 to 18 months, for a total of 60 million digital shelf labels, with the opportunity […]
Wakefern Food, the nation’s largest retailer-owned cooperative, is expanding usage of Freeosk’s interactive multimedia sampling kiosks for turn-key, multisensory, in-store retail media activation. Following a successful pilot, Wakefern is placing Freeosk, (www.thefreeosk.com), units in 95 ShopRite and The Fresh Grocer stores. Freeosk transforms ordinary in-store spaces into discovery destinations for new products and categories. Historically, […]
Sonoma County-based Rodney Strong Vineyards has launched the Rodney Strong eCar Sweepstakes. Consumers can enter for a chance to win $60,000 toward an electric vehicle purchase. “Sustainability is an everyday practice for us and drives how we choose to live our lives at Rodney Strong Vineyards,” said V.P., Marketing, Erica Odden. “As one of California’s […]
Chicken Soup for the Soul Entertainment, (www.chickensoupforthesoul.com), announced Crackle Connex, a new advertising sales platform that simplifies the advertising buying process, has signed deals with two of the fastest growing Digital Out-of-Home (DOOH) networks in the US – rapidly scaling its reach to over 10,000 video screens. The company is adding screens through agreements with […]
Kraft Heinz is introducing pancake-inspired IHOP, indulgent coffee to homes across the country for the first time. IHOP Coffee is made with 100% premium arabica beans and is now available at grocery stores nationwide in three unique roasts: Signature Blend for a rich and smooth medium finish, Buttery Syrup to immerse tastebuds in delicious syrupy […]
Airly Foods has introduced AIRLY CRACKERS, a delicious new snack available at Walmart that removes greenhouse gases from the air. Airly crackers are the first ever climate-friendly snack designed to remove greenhouse gases from the air. Airly shares its carbon footprint on each box of crackers, removing between 18g – 21g of CO2 from the […]
Oatly Group AB, the world’s largest oatmilk company, and Minor League Baseball have announced an exclusive, multi-year partnership across the US and Canada. The partnership launched in select parks and is believed to be the first-ever national, plant-based milk and plant-based, non-dairy dessert partnership with a sports league in the US. “We’re thrilled for Oatly […]
Carol’s Daughter, a pioneer in the natural haircare space, is encouraging fans to embrace their inner mermaid and let their curls sing as the exclusive haircare partner of Disney’s “The Little Mermaid.” Carol’s Daughter has re-released three classic collections – Black Vanilla, Wash Day Delight and Goddess Strength, with limited edition packaging in honor of […]
Tastykake is launching new product packaging inspired by the Sony Pictures’ movie “Spider-Man: Across the Spider-Verse.” The theatrical-themed packaging is featured on several fan favorite snacks including Tastykake single serve Mini Donuts and multipack Mini Muffins, Pecan Swirls and Glazed Honey Buns. Fans of Tastykake products and the Spider-Verse saga alike will be delighted to […]
Displai, (www.displai.io), a leading augmented reality platform for product packaging, has launched its official partner program for the packaging and print industries. This program enables packaging and print companies to leverage Displai’s technology and expertise to enhance their customer engagement capabilities and drive business growth. Displai’s technology leverages augmented reality (AR) to enable consumers to […]
Kraft Heinz has unveiled HEINZ REMIX, the first customizable and IoT-enabled digital sauce dispenser to launch that allows consumers to personalize their own flavor creations. With over 200 potential sauce combinations, HEINZ REMIX is the latest innovation from the Company’s foodservice or “Away From Home” (AFH) division, which is a key growth platform as outlined […]
Kroger is offering customers more items with upcycled ingredients with the addition of two new Simple Truth products to advance sustainability. “We are continually looking for creative and innovative solutions to support our vision of creating zero-waste communities,” said Juan De Paoli, V.P., Our Brand, Kroger. “Our customers sharing in that commitment by recycling packaging […]
H-E-B has launched H-E-B Creamy Creations Houston Astros Peanut Brittle ice cream. This seasonal selection is exclusive to the Houston area and will be available in both half-gallon and pint sizes. Fans of the 2022 MLB World Champions will be happy to know that 5% of each ice cream purchase price will be donated to […]
Neptune Wellness Solutions, a consumer-packaged goods company focused on plant-based, sustainable and purpose-driven lifestyle brands and Sprout Organics, the Company’s organic plant-based baby food and toddler snack company, announced that four of its most popular Sprout Organics x CoComelon co-branded, organic toddler pouches are now available in select Target Stores across the U.S. The Sprout […]