Doritos has launched Doritos Dinamita with new spice-packed flavors and an unexpected new shape. Tina Mahal, Sr. V.P., Marketing at PepsiCo Foods North America, said, “This launch proves that spicy is about more than just heat, and both Dinamita varieties give snackers looking for that extra crunch a new favorite Doritos form.” Doritos Dinamita Flamin’ […]
Secret Whole Body Deodorant collection of aluminum free deodorants is designed to be used beyond the arm pits. Secret Whole Body Deodorant delivers 72-hour clinically proven odor protection in three different forms: a smooth gliding stick, a water-based cream, and a nitrogen powered spray. Kate DiCarlo, Senior Communications Director, Personal Care Portfolio, Procter & Gamble, […]
Greenworks has developed a portfolio of 60-volt UltraPower cordless lawn and garden products that are now available in Walmart stores. The lineup of ride-on mowers powered by clean energy includes five new innovations: 60V 54″ MaximusZ™ Utility Zero-Turn Mower, two 60V riding mowers, and two 60V zero-turn mowers. The curated assortment of 17 products will […]
Goodyear has unveiled the latest tire in its ElectricDrive family: The Goodyear ElectricDrive 2, an all-season electric vehicle (EV) tire enhanced with sustainable materials, improved rolling resistance and long-lasting tread life to maximize drivers’ EV performance. The new ElectricDrive 2 is the latest step in Goodyear’s sustainability maturity and contains at least 50% sustainable materials […]
GE Profile has introduced the GE Profile Smart Indoor Smoker with Active Smoke Filtration. With innovative technology and countertop convenience, smoked food no longer requires a huge time commitment, a backyard and nice weather. “We believe this product will change the game when it comes to smoked food,” said André Zdanow, Executive Director of Small […]
The Coca-Cola Co. and Pernod Ricard have announced a global relationship to debut Absolut Vodka & Sprite as a ready-to-drink pre-mixed cocktail in 2024. Absolut & Sprite will be made with Absolut, the international premium vodka, and Sprite, the world’s most popular lemon-lime sparkling soft drink. The pre-mixed cocktail will be available in versions with […]
ARHT Media Inc., (www.arht.tech), a leader in hologram technology, and Paradies Lagardère, a leading airport retailer, are set to transform the travel retail experience at Charlotte Douglas International Airport. Paradies Lagardère introduced ARHT CAPSULE’s cutting-edge technology to enhance its The Goods Express@CLT store. ARHT CAPSULE will serve as a dynamic attraction, drawing travelers to The […]
As the holiday spirit fills the halls of Grand Central Terminal in New York City, AmericanGreetings.com helped kick off the season as the presenting sponsor of the 2023 Grand Central Terminal Holiday Fair Commuters and Shoppers will be greeted by interactive booths where they can immerse themselves in a holiday greeting card wonderland. Whether learning […]
SOS, (www.worldofsos.com), the female-founded company transforming wellness on-the-go through a fast-growing network of smart vending machines, announced an exclusive partnership with Ulta Beauty to usher in a new era of in-store product discovery driven by digital innovation. The pilot will elevate Ulta Beauty’s in-store sampling program and test its first-ever digital in-store advertising program to […]
Keystone Light recently brought back its popular “The Hunt” promotion, giving consumers a chance to find a blaze-orange can that signals the start of hunting season. Consumers who find one of the elusive cans hidden in 30-, 24- and 15-packs of Keystone Light get a chance to win exclusive blaze-orange gear from Keystone Light’s partnership […]
Labatt is taking an icy trip back to the 90’s with retro cans for the 2023-2024 hockey season. This year, as a proud partner of the Pittsburgh Penguins, Labatt is highlighting the fan-favorite, throwback Penguins jersey. These limited-edition cans are available in both Labatt Blue and Labatt Blue Light. Corey Berger, Assoc. Brand Manager for […]
Coors Light has tied in with football season with a marketing blitz that includes new ads, packaging, and a suite of retail tools. “The big picture is Coors Light is all about owning game day for the season, and we have some of the biggest partners in college football to do that,” said Lauren Flicher, […]
Coca-Cola has teamed up with beloved local pizzerias across the U.S. to launch Toss In, Take Out – a traveling restaurant takeover to serve up delicious slices and pies. But, not for any amount of money, instead for the act of recycling a plastic bottle. Coca-Cola Trademark brands (Coke, Diet Coke, Coke Zero Sugar, Coca-Cola […]
As part of PepsiCo’s pep+ (PepsiCo Positive) sustainable packaging journey to ensure packaging never becomes waste, PepsiCo is the first beverage company to commit to a North American roll out of paper-based solutions to replace plastic rings across multipacks that have traditionally used plastic rings. PepsiCo Beverages North America (PBNA) announced that the new paperboard […]
As the holiday season draws near, Dunkin’ is setting the stage with its seasonal menu. Guests can enjoy the comeback of fan-favorite holiday beverages, eye-catching cups and donut boxes, and donut deals. Dunkin’s Cookie Butter Cold Brew is back. The cookie-inspired drink features Dunkin’s Cold Brew, paired with notes of brown sugar and buttery cookies, […]
Caribou Coffee has announced the return of its holiday menu, complete with the comeback of fan favorites as well as new additions. New holiday menu items include the Ho Ho Mint Mocha Espresso Shaker along with permanent favorites like the Maple Waffle Sandwich. Matt Reiter, Sr. V.P., Product & Procurement at Caribou Coffee, said, “We […]
In the vibrant neighborhoods of Venice, CA, Melrose, CA, Williamsburg NYC, and Herald Square NYC, Samsung commissioned Innovative Marketing Solutions, (www.innovativemarketing.com), Schaumberg, IL, to transform four spaces into hubs of technology and style. These locations are showcasing Samsung’s latest Galaxy foldable devices. All month long Samsung has exclusive treats and activations in store: Pop-up K-Beauty […]
IKEA South Philadelphia will become more accessible to customers in South Jersey through its new kitchen planning pop-up shopping experience at Cherry Hill Mall in Cherry Hill, NJ. The new pop-up shop will provide customers with the ability to design, order and pay for the new kitchen of their dreams in one convenient visit. Michael […]
Global lifestyle brand CASETiFY has opened its first CASETiFY Style Lab in New York City, an immersive consumer-facing retail pop-up bringing fans an inside look at the hottest upcoming trends. With the recent re-emergence of retro tech and flip phones in fashion reignited by GenZ, the 2,400 sq ft retail space showcases CASETiFY’s best-selling accessories […]
LOUIS XIII Cognac has, premiered its first ever pop-up retail experience within the Wynn Las Vegas. The opulent boutique will offer a unique opportunity for cognac aficionados, distinguished clients and visitors alike to immerse themselves in the world of LOUIS XIII. The retail pop-up experience will showcase an extensive selection of LOUIS XIII’s most coveted […]