Aviana Wines Continue The Mondavi Legacy

Bold flavors, a vibrant spirit, and a commitment to supporting women’s empowerment all come together in Aviana, a new line of wines from C. Mondavi & Family. Created by the five great-granddaughters of the company’s matriarch, Rosa Mondavi, Aviana is a celebration of strength, adventure and ingenuity.
“This new collection is about so much more than the wine itself – we wanted to inspire the energy and creativity that comes from connecting with friends, and the new ideas that emerge when traveling and getting out of our comfort zones,” said Giovanna Mondavi, member of the fourth generation of the C. Mondavi family. “The wines each represent a mood and a mindset, all with a dedication to giving back.”
“We want to engage a whole new generation of wine lovers, while remaining true to our roots,” said Liz Cohen, Brand Manager, Lifestyle, C. Mondavi & Family. “With our global outlook, use of new technology and a bigger purpose, Aviana is a wine for the future, anchored in a family winemaking legacy.”