Instacart Technology To Help Grocers Unify The Online & In-StoreShopping Experience

Instacart, (www.instacart.com), has unveiled Connected Stores, a bundle of six new Instacart Platform technologies helping grocers bring together the best of online ordering and in-store shopping for consumers. Connected Stores create a unified, personalized experience for customers by enabling them to move seamlessly between a retailer’s app or website and its physical, in-store experience.
Together, Instacart and Good Food Holdings will open the first Instacart Platform-powered Connected Store at Bristol Farms in Irvine, California.