Kohler Names Samie Barr Chief Brand Officer

Kohler has appointed Samie Barr as Chief Brand Officer. This role was created to fuel strategic acceleration and further elevate the KOHLER brand globally. Barr will lead global creative, media and digital capabilities and the global teams responsible for the brand experience.
Barr joins Kohler from CB2, a division of Crate and Barrel Holdings, where she was Sr. V.P., Marketing. Prior to that, she was V.P., Global Brands at Hyatt Corp. and spent 15 years in leadership roles at Starbucks Coffee Co.