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What’s Happening in Promotion & Marketing

Krystal Restaurants Names Casey Terrell CMO

Krystal Restaurants Names Casey Terrell CMO

Krystal, the original home of the slider in the South, has named Casey Terrell as Chief Marketing Officer. Prior to joining Krystal, Terrell led Digital Transformation for Focus Brands, where he oversaw transformation for all seven brands: Carvel, Cinnabon, Schlotzsky’s, Moe’s Southwest Grill, Auntie Anne’s, McAlister’s Deli and Jamba.

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Nordstrom has promoted Deniz Anders to Sr. V.P. & Chief Marketing Officer. In her new role, Anders will lead all marketing efforts on behalf of the company, including brand programs, digital marketing, creative strategy and corporate affairs. Anders has been with the company for 22 years, most recently serving as V.P., Marketing.

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WhistlePig Whiskey, a leader in the ultra-premium Rye Whiskey category in North America, has appointed Sarah Long as Chief Marketing Officer. Long brings 20 years of brand management, marketing, sales and innovation experience to WhistlePig. Prior to WhistlePig, Long served as CMO at Mars Wrigley and Rémy Cointreau respectively.

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Nintendo Names D. Pritchard E.V.P. Mktg.

Nintendo Names D. Pritchard E.V.P. Mktg.

Nintendo of America has named Devon Pritchard Exec. V.P.,Sales, Marketing & Communications. A member of the Nintendo of America team for 16 years, Pritchard previously served as Exec.V.P., Business Affairs & Publisher Relations. While serving recently as the acting head of Sales, Marketing and Communications, Pritchard will oversee strategy and execution across the U.S. and […]

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Target Appoints C. Sylvester EVP & Chief Guest Experience Officer

Target has named Cara Sylvester as Exec. V.P. & Chief Guest Experience Officer. Sylvester will lead the strategy to further differentiate Target’s guest experience, with a focus on attracting more shoppers to Target’s stores. She will bring together teams from across the organization, including marketing, digital and technology. Sylvester joined Target in 2007 and most […]

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