Archive by category Beverage Merchandising

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Dutch Bros Promotes Myst Energy Refreshers

Dutch Bros Promotes Myst Energy Refreshers

Dutch Bros is offering Myst Energy Refreshers as a new way to energize summer fun with plant-powered caffeine, electrolytes and antioxidants. Flavors include: Passion Water, Cherry Lime, Firestorm or Tropical – all with less than 100 calories in a medium. For even more variety and customization options, zero sugar Myst is available in 30 different […]

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Dunkin’ Offers First-of-Its-Kind Dirty Soda

Dunkin’ Offers First-of-Its-Kind Dirty Soda

With warmer days on the horizon, Dunkin’ is introducing new drinks and bakery items that match the mood of the season – from bright, fruity Refreshers to mix-and-match sips, frozen coffees and indulgent treats. The Dunkin’ Dirty Soda combines the brand’s beloved coffee milk with PEPSI and tops it with Sweet Cold Foam, creating a […]

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Scooter’s Coffee Offers Red Bull Infusions To Celebrate Summer

Scooter’s Coffee Offers Red Bull Infusions To Celebrate Summer

Scooter’s Coffee has launched a new limited-time menu lineup inspired by the best flavors of summer vacation in addition to new permanent menu items like Shakes and additional flavors for fan-favorite Red Bull Infusions. Scooter’s Coffee is bringing six new flavor combinations to its lineup along with seven new standalone flavors. Its Red Bull Infusions […]

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Convida Debuts Wines Inspired By Latino Culture

Convida Debuts Wines Inspired By Latino Culture

Treasury Wine Estates (TWE), one of the world’s leading wine companies, has launched Convida, a flavor-forward wine brand inspired by Hispanic culture. Produced in California, Convida combines winemaking with cultural influence—Hecho in Cal with Latin soul. The lineup introduces two wines, Blanco and Rosado, that bring swicy energy, where sweet meets heat, layering vibrant fruit, […]

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Butter Wines Introduces ButterZero, A New Line Of Non-Alcoholic Wines

Butter Wines Introduces ButterZero, A New Line Of Non-Alcoholic Wines

Butter Wines has introduced ButterZero, a new line of non-alcoholic wines. Crafted to deliver great taste with less than 0.5% alcohol by volume, 65 calories or less per glass, and gluten-free. The line launches with four varietals; Sparkling Rosé, Sauvignon Blanc, Chardonnay, and Pinot Noir, available in 750mL bottles. Sarah Montague, CMO, Butter Wines, said, […]

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La Creme & The WNBA Debut First-Ever Co-Branded Wine

La Creme & The WNBA Debut First-Ever Co-Branded Wine

La Crema and the Women’s National Basketball Association (WNBA) have announced the inaugural La Crema WNBA White Wine. Marking a milestone in La Crema’s continued partnership as the league’s official wine partner, the release offers fans a fresh, celebratory way to toast the continued rise of women’s basketball. “This wine is a celebration of the […]

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Dirty Mountain Dew On Display At Retailers Nationwide

Dirty Mountain Dew On Display At Retailers Nationwide

Dirty Mountain Dew, the first-of-its-kind dirty soda-inspired drink from Mountain Dew, is available on in-store displays at retailers nationwide in 20 oz. single bottles and 12-pack 12 oz. cans, alongside Dirty Mountain Dew Zero Sugar. No syrup, no custom recipe required – just Mountain Dew, done dirty. Dirty Mountain Dew reimagines the dirty soda space […]

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Red Bull Displays Sudachi Lime Summer Edition

Red Bull Displays Sudachi Lime Summer Edition

Red Bull has announced this year’s Red Bull Summer Edition Sudachi Lime. This limited-time offering is now available with and without sugar. At the heart of this flavor profile is a burst of citrus notes: zesty lime, tangy sudachi (a Japanese citrus fruit), and the subtle hint of pomelo – creating a symphony of vibrant […]

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Starbucks Brings Coffeehouse Experience To Chicago

Starbucks Brings Coffeehouse Experience To Chicago

Starbucks Chicago recently debuted a café makeover bringing a coffeehouse experience to Chicago. The redesigned Starbucks coffeehouses across Chicago and other markets feel warmer, more welcoming and rooted in their communities, turning quick stops into places to gather, work and linger. Softer seating, warmer finishes and cozy touches in the renovated Starbucks cafés invite customers […]

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Coors Banquet Makes Its National Sports Comeback

Coors Banquet Makes Its National Sports Comeback

Coors Banquet is building on its growth with its “Start Your Legacy” campaign. Banquet will also build momentum with up dated heritage packaging, music festival merch, and an integration in the upcoming new Yellowstone series “Dutton Ranch.” “We say ‘legacy’ a lot when we talk about Banquet, but after 150 years of being brewed in […]

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Crazy Mountain Displays Premium Non-Alc Brew

Crazy Mountain Displays Premium Non-Alc Brew

Crazy Moun tain is a premium non-alc lager-style brew for those who want to live healthier, founded by George Cloon ey, Rande Gerber, and Mike Meldman. “We wanted to create a beer that lets you enjoy the moment, as well as the morning after,” said lifestyle visionary Rande Gerber. “Something real, refreshing, and crafted for […]

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Lagavulin Scotch Whiskey Displays New Expression

Lagavulin Scotch Whiskey Displays New Expression

For over 200 years, Lagavulin has distilled Single Malt Scotch on Islay, an island in the Western Hebrides of Scotland. That legacy continues with the release of Lagavulin 11 Year Old Sweet Peat Single Malt Scotch Whiskey, the Distillery’s first new permanent expression in nine years. Aged in first-fill American oak ex-bourbon casks for 11 […]

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Glass-Media’s Digital Shadow Box line reimagines visual merchandising by blending dimensional design with dynamic digital content to create focused, high-impact brand moments. By bringing depth, motion, and narrative together, Glass-Media is empowering visual merchandisers to leverage visual-digital storytelling like never before, transforming static displays into immersive, intentional experiences that command attention and elevate the in-store […]

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PepsiCo Announces Transformational Era For Gatorade Brand

PepsiCo Announces Transformational Era For Gatorade Brand

PepsiCo announced a transformational new era for the Gatorade brand, expanding how its science-backed hydration expertise shows up beyond sport occasions. Gatorade’s new chapter is designed to help people understand hydration so they can choose products with confidence. The three changes for the brand are: Clearer benefit messaging on packaging to address different hydration needs; […]

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FIFCO USA Debuts Bubly Wine Refresher

FIFCO USA Debuts Bubly Wine Refresher

FIFCO USA has introduced its Bubly Wine Refresher. This premium dry rosé wine sparkling water refresher comes in blackberry lemon and strawberry peach, is only 100 calories per can and available in 4-packs and Variety 8-packs. Made with premium dry rosé wine, sparkling water, and a hint of natural fruit flavors, Bubly Wine Refresher is […]

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FLRT Energy Drink Brand Launches Nationwide

FLRT Energy Drink Brand Launches Nationwide

Monster Beverage Corp. has introduced FLRT, the zero‑sugar women’s energy drink. Each 12-oz. can delivers 200 mg of caffeine, alongside a unique blend of vitamins and minerals – including biotin, zinc, and A, B and C vitamins – to support collagen production and immunity for an active, dynamic lifestyle. FLRT steps out nationwide with a […]

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Modelo Launches Its First High-ABV Offering: Modelo Chelada Suprema

Modelo Launches Its First High-ABV Offering: Modelo Chelada Suprema

Modelo, the No. 1 beer in the U.S. by dollar sales, is unveiling its first high-ABV offering: Modelo Chelada Suprema. With a mix of Mexican beer and blended fruit flavors at 8% ABV, Modelo Chelada Suprema is brewed with the same authenticity as all Modelo Cheladas, now with a higher ABV. Logan Jensen, V.P., Brand […]

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Saint Spritz Leverages PINATA Platform To Drive Retail Execution

Saint Spritz Leverages PINATA Platform To Drive Retail Execution

PINATA, (www.gopinata.com), the leading provider of software solutions for the alcohol industry, has reaffirmed its partnership with Saint Spritz. The brand has used PINATA to track consumer engagement and streamline operations across their in-store activations, and is expanding its use of the platform as it scales nationally. Saint Spritz uses PINATA to measure the impact […]

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