Talking Rain Beverage Co. has expanded its Sparkling Ice Caffeine lineup with a new Soda Shoppe collection, featuring three classic flavors: Orange Cream, Root Beer and Cherry Cola. Perfectly Caffeinated Sparkling Ice Caffeine Soda Shoppe gives consumers a healthier alternative to classic sodas, with all the flavor, zero sugar, vitamins and antioxidants, naturally sourced colors […]
The OREO brand and Marvel have unveil MARVEL OREO Stuf of Doom Cookies, which introduce a new Masked Decadence flavor with chocolate graham and toasted marshmallow-flavored creme. It features an embossment of Doctor Doom’s infamous mask. The MARVEL OREO Stuf of Doom Cookie Packs include the OREO brand’s innovative color-changing technology, with a black creme […]
For the first time in over a decade, Kellogg’s is bringing playable toys back inside cereal boxes in celebration of Disney and Pixar’s Toy Story 5. The special edition cereal boxes invite families to rediscover the joy of surprise toys, hands-on play and the timeless magic of childhood breakfasts that connect generations. “At Kellogg’s, there’s […]
Archer Meat Snacks, one of America’s fastest-growing meat snack brands, is partnering with the highly anticipated film Star Wars: The Mandalorian and Grogu. Ahead of the film’s release, Archer launched a nationwide promotional campaign featuring co-branded packaging across three of its best-selling products, including Original Beef Mini Sticks, Original Turkey Mini Sticks, and Full-Size Classic […]
Gallo’s High Noon is debuting its first flavor drop, Transfusion, a golf-inspired vodka seltzer made with real vodka and real juice, blending grape, lime, and ginger. “As the leading premium hard seltzer, High Noon has always led the category by showing up for the peak occasions of our fans’ lives,” said Britt West, Chief Commercial […]
The Boston Beer Company is expanding its 2025 innovation Sinless Vodka Cocktails into additional markets this spring, bringing even more drinkers this full-flavored, spirits-based cocktail with zero sugar, zero carbs, and zero compromise. Crafted for guilt-free good times, Sinless rolls into 34 states with a bold new look and personality that delivers on drinkers’ expectations. […]
Dutch Bros is offering Myst Energy Refreshers as a new way to energize summer fun with plant-powered caffeine, electrolytes and antioxidants. Flavors include: Passion Water, Cherry Lime, Firestorm or Tropical – all with less than 100 calories in a medium. For even more variety and customization options, zero sugar Myst is available in 30 different […]
Scooter’s Coffee has launched a new limited-time menu lineup inspired by the best flavors of summer vacation in addition to new permanent menu items like Shakes and additional flavors for fan-favorite Red Bull Infusions. Scooter’s Coffee is bringing six new flavor combinations to its lineup along with seven new standalone flavors. Its Red Bull Infusions […]
Audible, the leading creator and provider of premium audio storytelling, has opened Audible Story House, the first-ever bookless bookstore — a listening lounge and community hub where audio storytelling comes to life, offering a physical way to experience audio content beyond digital listening. Throughout May, guests can browse audio using physical ‘Story Tiles’, enjoy six […]
Blending the worlds of cruising and motorsport, MSC Cruises brought the MSC Yacht Club life-like and multi-deck structure to the Miami Grand Prix. Positioned along turns 5 through 9, the structure provided fans with views of up to five turns, delivering an experience unlike anything else on the Formula 1 calendar. The multi-year installation towers […]
Treasury Wine Estates (TWE), one of the world’s leading wine companies, has launched Convida, a flavor-forward wine brand inspired by Hispanic culture. Produced in California, Convida combines winemaking with cultural influence—Hecho in Cal with Latin soul. The lineup introduces two wines, Blanco and Rosado, that bring swicy energy, where sweet meets heat, layering vibrant fruit, […]
Butter Wines has introduced ButterZero, a new line of non-alcoholic wines. Crafted to deliver great taste with less than 0.5% alcohol by volume, 65 calories or less per glass, and gluten-free. The line launches with four varietals; Sparkling Rosé, Sauvignon Blanc, Chardonnay, and Pinot Noir, available in 750mL bottles. Sarah Montague, CMO, Butter Wines, said, […]
La Crema and the Women’s National Basketball Association (WNBA) have announced the inaugural La Crema WNBA White Wine. Marking a milestone in La Crema’s continued partnership as the league’s official wine partner, the release offers fans a fresh, celebratory way to toast the continued rise of women’s basketball. “This wine is a celebration of the […]
Clean Label Project Brings Shelf-Level Transparency To Target’s Baby Aisles Clean Label Project, (cleanlabelproject.org), a nonprofit organization dedicated to transparency in consumer product labeling, announced that Target is spotlighting Clean Label Project certified products in the baby and infant formula sections of its stores. The initiative places Clean Label Project displays, bearing the message “toward […]
Dirty Mountain Dew, the first-of-its-kind dirty soda-inspired drink from Mountain Dew, is available on in-store displays at retailers nationwide in 20 oz. single bottles and 12-pack 12 oz. cans, alongside Dirty Mountain Dew Zero Sugar. No syrup, no custom recipe required – just Mountain Dew, done dirty. Dirty Mountain Dew reimagines the dirty soda space […]
Red Bull has announced this year’s Red Bull Summer Edition Sudachi Lime. This limited-time offering is now available with and without sugar. At the heart of this flavor profile is a burst of citrus notes: zesty lime, tangy sudachi (a Japanese citrus fruit), and the subtle hint of pomelo – creating a symphony of vibrant […]
CardVault by Tom Brady, the first national re – tailer dedicated to sports cards, trading cards, and collectibles, has a n n o u n c e d San Francisco as the location of its first flagship store and 12th location overall. Spanning more than 2,800 sq. ft., the San Francisco flagship is the largest […]
Crazy Moun tain is a premium non-alc lager-style brew for those who want to live healthier, founded by George Cloon ey, Rande Gerber, and Mike Meldman. “We wanted to create a beer that lets you enjoy the moment, as well as the morning after,” said lifestyle visionary Rande Gerber. “Something real, refreshing, and crafted for […]
Build-A-Bear Workshop and Sanrio, the global lifestyle brand best known for Hello Kitty, have announced the national expansion of the Build-A-Bear x Hello Kitty and Friends Workshop with new locations at American Dream in East Rutherford, NJ, and Mall of America in Bloomington, MN. The first Build-A-Bear & Hello Kitty and Friends Workshop opened in […]
Diamonds International recently debuted a newly refreshed Breitling watch Shop-in-Shop aboard Oceania’s Allura ship, which offers guests a modern environment to explore one of Switzerland’s most celebrated watch brands, Breitling. Designed with clean lines and premium finishes, the space showcases Breitling’s signature blend of technical excellence and timeless style while enhancing the overall onboard retail […]